Hidden Dangers Lurking In Your Comp Plan
Based on the Explorer Study, this infographic shows that when companies
invest in a sales transformation across several prioritized SFE
initiatives, they can improve their performance by up to 23% within one
year across a number of metrics.
Broken links: Why analytics investments have yet to pay off
This EIU study, "Broken links: Why analytics investments have yet to pay off," sponsored by ZS, draws on survey findings, interviews with senior corporate executives and desk research to explore the current state of sales and marketing analytics.
Merrimack partnered with ZS to build a data and reporting infrastructure that enabled a brand-new commercial operation.
ASCO 2016 Lung Cancer Twitter Coverage
Lung cancer was a hot topic at ASCO 2016. Tweets about lung cancer increased 82% over 2015. The tweet with the highest engagement mentioned lung cancer as "...the most common cancer in the world." The promise of biomarkers intrigued ASCO attendees, with PD-L1 receiving the most attention.
Breast Cancer at ASCO 2016
Breast cancer was a big topic of discussion at ASCO 2016. The number of tweets about breast cancer increased 177% over 2015. MA-17R was the most discussed clinical trial. Trastuzumab dominated product mentions in the breast cancer space.
Key Social Media Trends at ASCO 2016
Social media continued to grow as a way for physicians to express their opinions about key trends in oncology. At this year’s ASCO conference, Twitter volume increased by 50% over 2015. Lung, breast, multiple myeloma, leukemia and lymphoma were the top tumor types discussed on Twitter.
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