Javelin Promotion Strategy

Javelin™ Promotion Strategy is a software solution that helps you make the decisions that drive the success of your sales and marketing: which customers to target, the size of the sales force, the best mix of promotional effort, and the assignment of sales representatives to customers.

Each product helps you through a different phase of your strategic planning—providing the tools you need to make fact-based, supportable decisions that increase sales, reduce costs, and are consistent with corporate objectives.

Javelin™ Promotion Strategy includes the following modules:

  • Call Plan Designer helps you translate national strategies into local, optimized call plans that are understood and implemented by the sales force.
  • Territory Designer helps you can create well-balanced territories, visualize your organizational structure using flexible map views, and analyze your company’s sales and product data.
  • Marketing Mix Designer helps you allocate your marketing budget—directing your efforts toward the most effective promotional tactics.

Contact ZS to learn more about our Javelin™ software solutions or to schedule a demo.