Sales & Marketing Operations
Excellence in sales and marketing operations is a powerful driver of an organization’s overall sales effectiveness. ZS has deep expertise in the business processes, analytics, software tools, and information technology requirements critical to cost-effective sales and marketing operations.
We help our clients build internal capabilities to achieve lasting improvements in productivity and profitability. We also provide outsourcing services—on an on-going or temporary basis—to efficiently deliver quality operations support while allowing a company to concentrate on its core business.
- Data Management, Performance Reporting & Analytics: Integrate diverse data sources and design back-end data systems to implement dynamic sales and marketing dashboards and analytic capabilities.
- Incentive Compensation & Goals Administration: Design the processes and systems for determining sales force goals and incentive payouts.
- Territory & Account Planning: Plan customer activity, administer customer assignment, and optimize sales resource allocation.